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品牌研究
品牌研究
Journal of Brand Research 품패
期刊简介：
本刊通过连续推介最新品牌及品牌经营理论和国内外著名品牌的实践案例，引导和促进国内企业掌握品牌运作的方法，提高品牌经营水平，增强品牌竞争力。
曾用名：
品牌
主办单位：
山西社会科学报刊社有限公司
出版周期：
旬刊
语种：
中文
国际刊号：
2096-1847
国内刊号：
14-1384/F
影响因子：
0.04
文献量：
24880
被引量：
16948
下载量：
495459
基金论文量：
2818
电话：
0351-3046019
邮政编码：
030002
地址：
山西省太原市北路水西关正街26号5层
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